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Sunday, June 16, 2024

For its tenth version, Beauty 360 will give attention to longevity and sustainability


For its tenth version, the occasion organized by Beauty Valley on October 16 and 17, 2024 on the Carrousel du Louvre in Paris, has chosen longevity and sustainability as a double thread. The 2 tendencies have grow to be important for each producers and sweetness manufacturers. The commerce present will deliver collectively 250 exhibitors and over 5,000 worldwide decision-makers.

Innovating for individuals and the planet

In response to the organizers, the theme of longevity and sustainability in cosmetics encompasses on the one hand, all of the improvements that contribute to delaying and even reversing the consequences of ageing on the pores and skin, and however, to increase the life cycle of merchandise and gear. The ultimate aim is to optimise the impression of the fragrance and cosmetics business on individuals and the setting.

By exploring the inspiring assets of mobile regeneration and anti-senescence, the proteome, genomics and epigenetics to higher perceive the mechanisms of motion of components, longevity cosmetics in the present day additionally purpose to optimise pores and skin magnificence in addition to bodily and psychological well-being,” highlights Beauty Valley.

In response to Beauty Valley, sustainability challenges are a full element of longevity cosmetics as a result of they stimulate a extra aware and holistic strategy to merchandise improvement.

The notion thus includes all skilled areas concerned within the creation of a beauty product or fragrance, incorporating environmentally-friendly practices similar to useful resource conservation, eco-design of merchandise, sturdiness of packaging supplies and predictive upkeep of apparatus, and stimulates innovation in all its dimensions.

The present’s conferences, awards and all its leisure zones (CNRS Tech Nook, Begin-up Zone, Innovation Challenges, and many others.) will probably be devoted to this double challenge.

A contest for beauty excellence

As well as, to mark the Olympic 12 months, Beauty 360 is organising the primary worldwide competitors to showcase the excellence of the world’s main cosmetics areas. Dubbed Cosmetopiads, will encompass a pleasant confrontation between totally different beauty clusters

Every area within the operating will defend its colors by selling its cosmetics ecosystem, which permits firms to innovate, by means of 4 themes: coaching, public analysis, native initiatives and know-how. On the stand guests can have the chance to find excellence in innovation from world wide.

In 2024, Beauty 360 is celebrating its tenth anniversary! Born in a rustic that’s the cradle of innovation within the fragrance and cosmetics business, our present has established itself as an unique and avant-garde spotlight of the world stage.” says Franckie Béchereau, Director of Beauty 360.

Cosmetics ecosystems world wide are hotbeds of innovation, pushed by the foremost environmental, technological and societal modifications happening. And the theme of longevity and sustainability for 2024 completely embodies the long run period of cosmetics,” concludes Christophe Masson, Managing Director of Beauty Valley.

Beauty 360

October 16-17, 2024

Carrousel du Louvre

99 Rue de Rivoli, Paris, France

Extra information : www.cosmetic-360.com/en/

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