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Tuesday, June 18, 2024

Shiseido Q1 2024: Internet gross sales inch up 3 p.c as China and Journey Retail but to get well


THE WHAT? Shiseido has reported its outcomes for the primary quarter of fiscal 2024. The J-beauty big stated it had made a ‘strong begin’ to 2024 amid regular market restoration, with internet gross sales up 3.2 p.c like-for-like to ¥249.5 billion though core working revenue dropped 9.6 p.c to ¥11.3 billion.

THE DETAILS When it comes to model efficiency, Drunk Elephant was among the many highlights, rising 30 pecrent, whereas Elixir placed on 3 p.c, Nars gained 1 p.c and the perfume portfolio noticed gross sales rise 21 p.c. Shiseido’s eponymous model noticed internet gross sales decline 5 p.c whereas IPSA’s gross sales plummeted 22 p.c.  

THE WHY? Shiseido stated that, whereas Japan delivered strong development (+20 p.c) and Americas (+9 p.c) and EMEA (+17 p.c) continued momentum, gross sales declined 3 p.c in China as anti-Japanese sentiment continued within the wake of the handled water scandal and journey retail gross sales continued to dwindle, down 31 p.c.

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